Steps for Building a Successful WebSite.
Step 3 - The Content of your Website
One of the primary goals of practically every website is to share information.
The information you choose to share as the content of your website is vital
to its success.
You must provide the information, products and/or services that your visitors
expect to find and it must be straight-forward, clear, and
easy to understand.
Use heading and subheadings to help guide your visitors to information they
are seeking quickly and easily. Consider using different fonts
- Focus your visitor's attention on key points
- Separate headings, thoughts or ideas
- Emphasize outstanding features or benefits
There are bulleted lists like the one above, or you may choose to
use numbered lists instead. Look back to the websites from your research.
What do you like?
Also, think about how words can be used as links to other pages; this can
be especially helpful if the same information pertains to several different
products or services.
Just remember to use plain English and to stay focus on the topic you are
writing about. Write the words as if you were speaking directly to the person.
Let your visitors know that they are important and that their comments or
suggestions are always welcome.
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